Canada's antitrust watchdog has filed a lawsuit against Rogers Communications Inc., accusing the telecom giant of misleading consumers about its so-called unlimited data phone plans, reports Reuters.
The Competition Bureau alleges that Rogers' advertisements falsely implied its plans offered limitless data, whereas in reality, they included data caps. Once those caps were reached, data transfer speeds were reportedly reduced by more than 99%.
Rogers, in response, disagreed with the bureau's assessment, defending its plans as industry-standard since their introduction in 2019. The company criticized the timing of the regulator’s action, calling it "concerning" and vowing to challenge the claims.
The bureau has filed an application with the Competition Tribunal, seeking an order for Rogers to cease the alleged misleading advertising, pay penalties, and compensate affected customers.
This case adds to scrutiny over telecom marketing practices in Canada, where consumers face some of the highest mobile service costs globally.
Bd-pratidin English/ Jisan