FIFA finally sealed a World Cup broadcast rights deal for China on Friday, just 27 days before the opening game and at a much lower reported price than the soccer body wanted.
The overall agreement with China Media Group covered the next four World Cups — two each of the men’s and women’s — through 2031, FIFA said in a statement.
It includes the 48-team, 104-game men’s tournament in North America starting on June 11 that China did not qualify for.
Courtesy: The Hindu
Bd-pratidin English/Lutful Hoque
